Live-Agent Testing for CBRNE Defense Manufacturers
In an extremely competitive industry that requires significant investments in both time and money, companies need to be assured early on that their investments are targeted at the right solutions. Introducing live-agent testing early in the product development process allows manufacturers to accomplish the big three: reduce program risk, build a better product, and cultivate maximum customer interest and funding.
These benefits are especially crucial as we face a market decrease in total U.S. government CBRNE defense budget allocation in 2017. The competition for these dollars will grow increasingly fierce. Adding to the complexity, many companies cite additional challenges to improving their positioning in the market.
Here’s a look at the current trends and challenges within the defense equipment industry – and how live-agent testing can help companies gain the competitive advantage to win maximum dollars in 2017.
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